Samantha Wills is a bestselling author, speaker, and creative strategist——crafting stories that empower creatives across books, business, and brand.
Her voice is known for its raw vulnerability, grounded insight, and deep relatability.
Samantha’s current work spans memoir, children’s literature, and (forthcoming) fiction——all anchored in a deeper exploration of self-trust, creative potential, and what it means to live a life that feels true.
Through her writing and platform, she champions creativity as both a path and a practice——especially for women building lives on their own terms.
Explore Samantha’s Books. From bestselling memoir to children’s literature——(and more to come very soon).
As a speaker, Samantha is known for her vulnerability, humour, and grounded insight——addressing audiences around the world on creativity, brand-building, burnout, and what it really takes to carve your own path.
K I N D W O R D S
“Samantha Wills, who grew up in Port Macquarie (Australia) and now lives in New York, is a tycoon of her time.”
“Breakout star.”
“Wills is not afraid to talk about the challenges she faced throughout her career. ‘It took me no less than twelve years to become an overnight success,’ she says, which is one of the reasons she also launched the Samantha Wills Foundation (Institute) to help empower women in business, by sharing her experiences — the good and bad — throughout her career.”
t h e samantha wills institute ———a platform for creatives, offering programs, resources, and mentoring to help creative women build meaningful, values-led work.